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Home » News. Liz Gyekye. Get Packaging News every day Subscribe. Previous: Stora Enso expands into Pakistan. Next: Michael Bennett: Britvic can bounce back from packaging safety recall. Sheila Harper 19 September at am. Innovative marketing and good use of technology. Very clever! Tala Maxwell 30 September at pm. Sign up or log in Sign up using Google. Sign up using Facebook. Sign up using Email and Password. Post as a guest Name. Email Required, but never shown.

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Linked 1. Related Office Australia. Expertise Communications. Inspiration For Aussies, one of the most common everyday frustrations is GPS drama and problems with maps. Idea To make GPS frustrations more universal, we transported the problem to the Wild West, changing a family SUV into a horse and cart and a maps app to a map complete with a suggested route.

Growth The campaign achieved strong brand tracking results, with involvement, enjoyment, branding and message outtake performing substantially above norm, driving increased business impact for KITKAT penetration.